Handcrafted with real ingredients, served with a smile, right here on Highway 63. Come find your new favorite flavor.
From classic vanilla bean to bold seasonal creations — every flavor is churned fresh with real, quality ingredients.
Real vanilla beans swirled into velvety cream. Simple, timeless, perfect.
Dark cocoa meets chocolate chunks in a fudge-swirled masterpiece.
Fresh strawberries blended into a bright, fruity dream.
Cool garden mint with crispy dark chocolate chips throughout.
Buttery caramel ribbons with a whisper of sea salt.
Vanilla cream loaded with chewy cookie dough bits and chocolate chips.
* Flavors rotate seasonally — call ahead to check what's available today.
Matt's Ice Cream Stand started with a simple belief: ice cream should taste like ice cream used to — rich, real, and made without shortcuts.
Located right on Highway 63 in Shell Lake, we've been serving our neighbors and visitors with hand-churned flavors for years. Every batch is made fresh, every topping is thoughtfully chosen, and every visit is an invitation to slow down and enjoy something good.
Whether you're grabbing a quick cone after a lake day or pulling in for a family treat, we're here with a smile and a scoop ready.
No corporate scripts — just genuine hospitality from people who actually love what they do.
Real dairy, real fruit, real chocolate. No artificial shortcuts — ever.
Easy to find on Highway 63, perfect stop after a day at the lake or exploring Shell Lake.
453 Highway 63
Shell Lake, WI 54871
Hours may vary by season — call to confirm.
Pull into Shell Lake, find us on Highway 63, and let us make your day a little sweeter.
